About Me

My name is Elizabeth Dwyer, and I am currently a graduate student at the University of Florida pursuing a master's degree in mass communication with a concentration in digital strategy. My studies and work experience have allowed me to develop strong skills in brand building, content marketing and campaign development.

Sample Media Kit

Mock CSR Initiative between Spotify and the Harmony Project

Sample Campaign Book

Campaign for Gainesville's largest catering organization, Cacciatore Catering

Published Writing

A guide to vegan food options in Gainesville

When 20-year-old Tanaya Kumar began her veganism journey in 2018, she parted ways with the taste of a mouthwatering cheeseburger and the sweet first bite of butter pecan ice cream.

Kumar readily sacrificed these dishes in support of animal rights, but she had not anticipated the diverse range of vegan-friendly dining options Gainesville has to offer.

“A lot of people think being vegan means you have to miss out on your favorite foods,” she said. “That’s not the case.”

With establishments like

University of Florida program helps students discover local Gainesville restaurants

Local Restaurant Row is a new program circulating restaurants out of the University of Florida’s Reitz Union Food Court, allowing 10 local businesses the opportunity to market their restaurants or food truck menus to the UF community.

In response to student feedback and after consulting with the UF Food Service Advisory Committee, the Office of Business Services sought to include more diverse and local offerings in UF’s dining program.

Since its opening June 28, students and faculty have devel

Micanopy antique stores move online to stay afloat during COVID-19 pandemic

Amid the COVID-19 pandemic, Micanopy store owners were pushed to reevaluate their business plans as visitor numbers declined. Located 12 miles from downtown Gainesville, the oldest inland town in Florida offers streets lined with boutiques and antique shops to form an eclectic mix of vintage and artistry.

After businesses began to close in March 2020, Micanopy merchants sought government aid and alternative sources of income. While some took their stores online, others reevaluated business prac

The Rise and Fall of FN Meka

The Rise and Fall of FN Meka

On August 8, Capitol Records announced rapper FN Meka’s addition to its label as a frontrunner of the movement toward merging the web3 and entertainment industries. The world’s first artificial intelligence rapper to be signed to a major label was created by Factory New, which is a music company specializing in virtual artists.

Factory New co-founder Anthony Martini said the company “developed a proprietary AI technology that analyzes certain popular songs of a spe

EQ Exchange Welcomes 2 New Artists on Music NFT Platform.

In its sixth week of new music NFT drops, EQ Exchange is launching two new artists: LXNNY and Rebecca Mardal on May 18 and May 22.

These additions join EQ Exchange as the company continues to cut out the middleman while offering unique opportunities to fans such as opportunities for concert tickets and meet-and-greets.

This innovative movement toward empowering artists through digital assets sets the stage for reformed relationships between fans and artists.

In addition to gaining funding dir

Live Now! EQ Introduces 6 New Artists on Music NFT Platform.

Live Now! EQ Introduces 6 New Artists on Music NFT Platform.

EQ Exchange continues to offer budding artists a platform to connect with fans around the world through music NFTs. From exclusive access to unreleased music to meet-and-greet opportunities, the global platform has revolutionized relationships between artists and fans in the Web3 space.

In its fifth week of new music NFT drops, EQ Exchange has launched 6 new artists: Preech the Writer, Iakopo, Latenite Vegas, Greta Ray, Boogie Madeof

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